At eye level with the customers The world is in a global financial recession, and we at Grundfos can feel that too. 2008 ended with a good result of 2.5 bn euro, which is once again a new record. But the crisis caught up with us, and we can safely say that 2009 will not be a new record year for us. In this edition of Gmagazine, focus will be on sales. A modern, global company needs skilled engineers to develop new products, competent production staff to translate their ideas into concrete products – and just as importantly, skilled employees need to be present to sell the products to the customers. In the midst of a financial crisis it is essential to keep our spirits high. We must be on the same wavelength as our customers at all times, ensuring that we know the conditions they are working under, and assuring them that they can trust us during and after the crisis. We recently held a well-visited customer event in APREG, our Asia-Pacific region, which was a great success. In addition to talking business and cultivating our fruitful cooperation, we had a chance to jointly think ahead. You can read an article from the APREG forum in this magazine. We recently launched Sales Excellence as a common tool across national borders, ensuring that we all speak the same language, are able to share knowledge and learn from each other. We also accompany a typical Grundfos sales person on his working day, and finally, we will move in the higher circles of society, visiting the great Climate Conferences and the politicians’ home turf, selling them the idea of making investments in environmental technology and energy-friendly products. As you see from this magazine – Grundfos’ sales efforts are multi-facetted. Enjoy reading! Carsten Bjerg Group President and CEO CONTENTS 6 A day in the life of a salesman A salesman’s job is to maintain relationships and make sure that the customers consider Grundfos to be a reliable partner who delivers solutions. SALE S Samsung shipyard impressed with Grundfos Grundfos is well-known among engineers in South Korea for being the leading, global pump company when it comes to providing the most reliable and energy-efficient pumps. 16 12 10 questions to the process expert Morten Bach Jensen uses the Sales Excellence dice to explain important steps within the sales process. australia singapore Gmagazine in a belt tightening phase The crisis has hit us all at Grundfos – and this also goes for Gmagazine. In order to save money, we have decided to skip one issue of the magazine. As a consequence, the third and last issue this year will be published in November 2009. We expect to publish four issues in 2010. Kim Nøhr Skibsted Editor 30 Other: Rotation employee on an underground mission Karen Sørensen has entered an area which is only rarely visited by Grundfos employees. 40 Scrap becomes works of art Apparently, there is no end to the creativity shown among employees of Grundfos Singapore. 14 32 36 46 Customer puts the environment above everything else Buildings that think – with no hocus-pocus Is there light at the end of the tunnel? Driven by an urge… Gmagazine Published by the Grundfos Group in 17,650 copies four times a year. The magazine is printed in Danish, English, German, French, Hungarian, Chinese and Russian and is distributed to all employees of the Grundfos Group. Publisher: GRUNDFOS Management A/S, 8850 Bjerringbro, tel.: +45 8750 1400, www.grundfos.com. Editorial staff: Bjarke Nystrup Sørensen, Bodil Vendelev, Dan Prangsgaard, Tue Skals, Kim Nøhr Skibsted (resp.). Email: editorial@grundfos.com. Design: Annemarie Nordlyng Birkkjær, Datagraf A/S/Heidi Navntoft. Translation: OnLine Translation. Print: Scanprint a/s. Gmagazine is printed with vegetable ink on environmentally approved paper.
Download PDF file
Cookie policy