bEcausE wE caN makE a DIffErENcE by gruNDfos group prEsIDENt carstEN bjErg The world needs and will continue to need water. By 2030 it is expected that the demand for water will have increased by 30 percent. This is among other things caused by a global population increase, a growing asian middleclass and a booming industrialisation in parts of the world. This calls for action from all parts of society – from governmental and nongovernmental organisations alike, and from the world of business. when solving the world’s water challenges, we believe that water and energy are connected; therefore both water efficiency and energy efficiency are in focus when providing the world with technological solutions to the water challenges. across the planet, millions of Grundfos pumps each and every day help the world save massive amounts of electricity – by being more efficient than the older pumps, they replace, or by ousting the energy efficiency of the alternatives in the market. Grundfos pumps also supply millions of people with clean, safe water; individually or as parts of larger systems and solutions. water efficiency and energy efficiency are key elements in our way of thinking and doing business. prioritising our efforts where they are needed the most in order to fight the world’s water challenges is a key issue to Grundfos. we believe that every single drop counts and we want to show that we are willing to ‘walk the talk’. This has made us take a harder look at our own water consumption. during 2012, we have developed a water strategy for the entire Grundfos Group – with ambitious goals. By the year 2025, we aim at having reduced our total water usage with 50 percent compared to the 2008-level. in addition, we wish to further improve the quality of the water we discharge, aiming for a zero impact on our surrounding environment. The strategy will be rolled out during 2013. However, we cannot do this by ourselves. we need to support – and to gain support from – global initiatives. initiatives, that will put water challenges on the agenda. That is why an initiative such as the ceO water mandate fits the bill, so to speak. i believe that in my position as ceO, i have the responsibility and possibility of prioritising water resource management in Grundfos – and of acting as a partner to local, regional and global decision-makers. On the following pages we present some of the cases from 2012, in which Grundfos has been actively involved in meeting and solving the water challenges corresponding to the six areas of the ceO water mandate; direct operations, supply chain and watershed management, collective action, public policy, community engagement and transparency. Together, these cases describe the ways in which we have been implementing the elements of the ceO water mandate. enjoy your reading. To find out more about our sustainability data for 2012 please see www.grundfos.com/sustainability WE COMMIT TO REDUCE WATER USAGE AND IMPROVE THE QUALITY OF WATER DISCHARGE BUSINESS AS USUAL WATER WITHDRAWAL 50% husk hIghrEs bIllEDE 2008 2025 4 / ceO waTer mandaTe 2012 ceO waTer mandaTe 2012 / 5
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